Since 1991, Gill Alexander has been a prominent figure in television and radio, starting in music at CBS in Washington, D.C. and KMEL-FM in San Francisco, before innovating in sports betting podcasting and baseball handicapping using sabermetrics. His podcast, “Beating the Book,” has gained a global audience over six years, focusing on transparent and varied perspectives from the sports betting and fantasy sports world. Known for its educational approach to betting, the podcast consistently ranks in iTunes' U.S. Top 100 Sports Category and has helped launch careers of influencers in sports analytics, contributing to platforms like FanGraphs and ESPN Chalk.