Added Radio Stations will make VSiN the Largest Sports Betting Radio Network with Content Airing on More than 300 Radio Stations
VSiN, The Sports Betting Network (“VSiN”) today announced that the 24/7 broadcast network has signed a content distribution deal with Gow Media that will create one of the largest sports radio networks in the U.S. with more than 300 affiliates airing content, including both long form sports betting shows and Brent Musburger’s one minute Action Updates. With this added reach, including major media markets like Houston, Detroit and San Diego/Los Angeles, VSiN will cement its position as the nation’s largest sports betting radio network and one of the most widely distributed sports radio networks of any kind.
“We are thrilled to be working with VSiN,” said David Gow, CEO of Gow Media. “VSiN has set the standard for sports gambling content. Through this content distribution deal, we will bring together some of the most influential personalities in sports radio to entertain and inform our combined audiences.”
This deal is expected to more than double VSiN’s terrestrial radio affiliate network overall, expanding the sports betting network’s ability to reach the growing number of Americans wagering on sports. Beginning on January 9, 2023, VSiN content will be featured across all of Gow’s SportsMap stations.
“David Gow has created a powerhouse in the U.S. radio industry, and we couldn’t be more excited to be his choice to deliver real-time sports betting news, analysis and insights to the growing SportsMap radio audience,” said Brian Musburger, founder and CEO at VSiN. “This expanded distribution is a testament to VSiN’s commitment to delivering superior sports betting content. Over the past five years, VSiN has established itself as a leading voice in this space, and now as the largest national sports betting network, we will bring our unique brand of sports wagering content to more fans than ever before.”
With the addition of these new radio stations, VSiN not only delivers more live sports betting audio content than any other provider, the network is also one of the largest producers of sports betting focused podcasts featuring a catalog of more than 15 podcasts.
Acquired by DraftKings Inc. (Nasdaq: DKNG) in March 2021, VSiN delivers real-time sports betting content to both sharp bettors and those who are brand new to sports betting action, setting the stage for the day’s biggest sports betting events. Sharing tips and predictions across college and pro football, college and pro basketball, hockey, baseball, golf, tennis and more, VSiN offers bettors first-class analysis and insights from some of the sports betting industry’s most knowledgeable experts and personalities.
About Gow Media
Based in Houston, Gow Media, LLC is a large multi-platform media company. Gow’s media portfolio includes two radio stations in Houston, KFNC, ESPN 97.5 FM and KGOW 1560 AM, and a large national sports radio network with over 700 affiliates. The company also owns three digital content sites: (1) CultureMap.com is the leading online destination for lifestyle content in Texas, with localized sites in the five major cities of Texas; (2) SportsMap.com is a leading Houston sports site; and (3) Innovationmap.com covers stories of innovation in Houston. Gow Media, LLC is backed by a private investment group with significant experience in media ownership. The investor group includes Steve Webster, co-manager and co-CEO of Avista Capital; Patrick Dugan, vice president and general counsel of Nortex Corporation; and David Gow, chairman and CEO of Gow Media, LLC.
